In 2011, Rihanna sparked a fan frenzy with her sold out 45 date European tour, including six nights at London’s O2 Arena… Rihanna now releases over 90 minutes of live performance footage on her new LOUD Tour Live at the O2 Concert Film. The Concert Film also features never before released behind-the-scenes footage of life on the road with Rihanna during the summer and fall of 2011. Rihanna’s extraordinary show features production, costumes and stage design that create a visual and audio event which her fans globally have come to expect and love from one of the brightest stars in music today.