A British marketing executive books a British music group named Billy Beethoven for a tour through Spain to promote Spanish tourism but stipulates that the members of the group must adopt a cowboy image as a gimmick and that their girlfriends will not be coming along because he needs the group to focus on performing. The girlfriends pool their savings and buy their own tickets to Spain to follow their boyfriends. They ward off the advances of several men, most of them also British tourists, and ultimately catch up with their boyfriends at the end of the tour. However, the manager immediately books the band on another tour in the United States without their girlfriends.