The series of videos revolved around Dave (and sometimes with Becky) in new jobs that center around the vehicles being featured ("I'm Truck Driver Dave", "I'm Pilot Dave", "I'm Deputy Dave") but reminded kids that they were "just pretending for the day". While the most part of the videos focused on showing how the vehicles worked and what they can do, predictably Dave would get into trouble and say his catchphrase, "Oh, I shouldn't have done that!".