Ana Jacinta of São José is reviled by society in her small town after having suffered abuse and lost her virginity while kidnapped. As retribution against all who judged her, including ex-fiancé Antônio, she turns into the powerful courtesan Dona Beja and opens a luxurious brothel, exposing the hypocrisy of patriarchal society, putting all the men who cross her path at her feet and showing the road to empowerment through the strength of the feminine that dwells in all women.